Apple lets developers promote in-app activities in the App Store


App Store in-app events

Apple

As promised at WWDC, Apple will startLet developers promote in-app activities in the App Store. Users need to use iOS 15 or iPad OS 15 to see these activities. Basically, they are about some game updates, competitions, live broadcasts, and so on. In essence, this is a fairly straightforward function, but it should allow some games that have been released for a period of time to regain some attention when there are updates.

However, this feature is more effective for new players. Old players who have already installed the game probably won’t go to the App Store to check the game’s new activities, right?

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