Chinese pop star abandoned by the brand over sexual complaints

Beijing (AP) —Popular Chinese Canadian singer Kris Wu has endorsed at least 10 brands, including Porsche and Bulgari, after accusing a teenager of having sex with her while drunk. I lost other transactions.

A former member of South Korean boy band EXO denied the accusation and was flooded with supportive comments on women online and criticism of Wu.

“There was no’groupie sex’! Wu said there were no’minors’ on social media accounts with 52 million followers.

The post-accusation backlash, which appeared on the Internet portal NetEase, reflects the growing willingness of Chinese women to speak out about abuse in a male-dominated society.

The next day, the brand cut off its relationship with Wu. They are very sensitive to public opinion after the ruling Communist Party has angered shoe and clothing brands in retaliation for western reports of human rights abuses in the northwestern Xinjiang Uighur Autonomous Region, primarily in Muslim areas.

In addition to Porsche and Bvlgari, brands such as Zuborg Beer, China’s Tencent Video and Master Kong Ice Tea have abandoned approvals, appearances and other deals with Wu. Lancome said the deal with Wu ended last month.

Louis Vuitton said he had suspended his contract with Wu. Some comments left on the website criticized the company for not dropping him completely.

The woman told NetEase that at the age of 17, Wu advised her to drink too much at the party and woke up in bed.

“I hate it so much that my teeth get itchy,” she said. “I hate myself even more and I hate it so much that I want to commit suicide.”

The woman said another woman said she had seduced her when she was under the age of 18, promising work and other opportunities. There was no indication that China’s age of consent was under 14 years of age, or that Wu was facing criminal accusations of illegal activity.

“Get out of China,” said a comment left under Wu’s social media post.

Known in Chinese as Wu Efan, Wu grew up in Guangzhou, South China and Vancouver, British Columbia. He played at EXO in 2012-14 and then started his solo career.

As an actor, he starred in 2017’s “XXX: Return of Xander Cage” with two successful box office revenues in China. “Six” and “Journey to the West: Devil’s Counterattack”.

Both Wu, 30, and the woman said they had asked the police to investigate.

Mr Wu said he was waiting for a public response to avoid interfering with legal action.

Mr. Wu wrote that he met a woman at a friend’s rally on December 5, 2020, but “I didn’t force her to drink”, “there was no such” detail “she explained. “.

“I didn’t expect my silence to foster these rumors, and I couldn’t stand it!” Wu wrote. “There were a lot of people I could witness that day.”

In March, the ruling party targeted H & M, Nike and other global brands over expressing past concerns about reporting forced labor in the Xinjiang Uygur Autonomous Region.

State television demanded a boycott of H & M, and sales in China plummeted. Other official media have criticized Adidas, Nike, Zara, Burberry and New Balance. Over 30 Chinese singers and actors have withdrawn from approval agreements with H & M, Nike and Adidas.

The ruling party claims to have improved women’s status in China, but is trying to curb the “#MeToo” movement as a potential cause of political instability.


Fu reported from Bangkok.

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